CBIG continues to find ways to keep us with the changing corporate communications landscape to effectively reach a wider market. Mindful of the growing influence of social media among potential customers, Country Bankers Insurance Group (CBIG), hosted its 2nd Blog Con last February 12, 2019 at Casino Espanol de Manila. A total of 24 lifestyle and entairtainment bloggers attended the event, with CBIG officers in attendance led by SVP & GM, Geraldine Desiderio-Garcia. Bloggers were informed about the 4Ps customized CB Kalinga product of CBLIC, the upcoming 54th anniversary of CBLIC, and the Fire Prevention Tips of CBIC. Aside from the sumptuous lunch treat for bloggers, they also participated in fun games which gave them a better understanding of insurance and allowed winners to take home cash prizes. Two social media contests were also announced which allowed winners to take home more cash prizes. Ms. Jeennee personally handed out cash prizes to bloggers who participated in the contests which delighted our guests.